Resources

Educational materials we recommend


Free resources from us

Even if your team isn’t employing design thinking just yet, these free downloadable resources we've created can help both inform and elevate your current creative process.

   3 keys of innovation ebook Thumbnail170                          

The 3 Keys to Innovating Every Day (EBOOK)

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 Design Thinking Questions CHECKLIST (PDF)

Download the checklist >

 

 

Leon Segal speaking at INBOUND 2016


HOW EMPATHETIC RESEARCH AND DESIGN
FUELS INNOVATION (VIDEO)

WATCH THE VIDEO >

 

 

Recommended resources from others

Below are some books, articles, videos, and other resources we recommend. Most are free.

Videos

These short videos illustrate specific phases of the design thinking process:


Books


Articles

From the Harvard Business Review's Sep 2015 issue on Design Thinking:

A variety of thoughtful pieces:

A Q&A about the practice and application of design thinking:

About the How Might We process:

A provocation, a reaction, and a reassessment:


Other Material

 

WHY DESIGN THINKING?

We teach design thinking as a method to help organizations cultivate a human-centered culture that encourages original ideas, tackles complex problems, and uncovers extraordinary new solutions. Our process has its roots in our work as pioneers of the original design process at IDEO, and embraces an attitude we live by: Innovation Made Personal.

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